Pay Per Click (PPC) Strategy & Management
Envision Interactive is a Dallas PPC Management company that will setup and manage an effective Pay Per Click Advertising campaign for your organization. If you aren’t aware of the advantages to adding PPC advertising to your marketing and advertising strategy, you’re missing out on an incredible opportunity for generating traffic, leads and sales for your business. We have the expertise in implementing campaigns to gain traffic to your website, which normally lead to acquiring new customers and increased revenues. Pay Per Click Advertising, also known as “Paid Search Advertising”, is one of the most cost-effective marketing opportunities available.
Our Pay Per Click Advertising management method is analytical and results-driven. We use methodical approaches to structuring your ad campaigns that employ a customized strategy for each client. While we apply the same expert principles to each pay per click campaign that we manage, we assiduously tailor each campaign to address the unique needs and objectives of the client. This way, our clients reap the maximum possible benefit from this dynamic strategy.
PPC Management Services
Each PPC campaign is unique, just like your business. The number of paid search opportunities on the web are growing each day. Here’s a list of how we help clients:
- Google Adwords
- Bing Ads
- Facebook Advertising
- Adwords Management
- Retargeting (Remarketing)
- Conversion Tracking and Funnel Development
- Paid Placement & Display Media
Our PPC Management Process
Because we regard our clients as business partners rather than accounts, we explain each step of our pay per click management process so that we gain their input and insight. This also ensures that each step of the process is met with their approval. Our customized pay per click campaign management is broken down into the following logical steps:
First, we listen to our clients to discover their wants and expectations. This allows us to gain invaluable insight into their goods and services and learn what sets them apart.
Pay Per Click Keyword Research
We conduct extensive research into which keywords and phrases will provide our clients with the maximum return on their investment.
We identify niche opportunities within your industry in the pay per click marketplace to give you a competitive edge.
We organize the structure of the pay per click account into Ad Groups or “groupings” based on the relevancy and similarities of the keywords we have researched for you.
Pay Per Click Ad Writing
Our team of seasoned writers will put together the copy of your ads and then refine and polish the content so that each word is carefully chosen and placed with the appropriate call to action or offer.
Landing Page Optimization
Our pay per click advertising experts will review the landing pages on your website and make any improvement recommendations if needed to help these pages generate more sales or leads.
We will implement the tracking on your website and we make sure that before we “launch” or activate your pay per click account(s) that the tracking is operational.
Ongoing Optimization & Analytics
Based on your specific needs we will conduct keyword level bid optimization changes and provide you with ongoing reporting and communication as needed.
PPC Management Pricing
We succeed when our clients succeed.
We manage PPC accounts of all sizes on a monthly retainer basis. However, we are available for one-off PPC or Strategy Consultations. Contact us to learn more about pricing.