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Growing up, I remember ripping pages out of magazines to save beauty tips, pretty pictures of models, coveted clothes and shoes, and do-it-yourself crafts. As my pile grew and my “idea” box got heavier, I thought, “There’s got to be an easier way.” And there was. My life got easier and a bit more fun when Pinterest, an online pinboard where you can “organize and share things you love,” launched just this last year. (more…)

You just started a business and have all your ducks in a row. With experienced and trained teams in human resources, operations/business development, marketing, web development, accounting, customer service, and planning/product development set up, you’re ready to launch. However, before you do, have you thought of integrating an in-house social media team into your marketing department?

Whether your business is new or well-seasoned, if you haven’t thought about it, here are three important reasons why it’s time to take your shoes and socks off and step into social media waters. (more…)

Do you promote your business on Facebook? How do you communicate your company’s image to gain fans? We all know social media is important when it comes to marketing your company, brand, service, and/or product, but how valuable is Facebook for your business? (more…)