Envision Interactive, a Dallas based Content Marketing and SEO (Search Engine Optimization) company, has the knowledge and experience to help create an organic search marketing plan for your organization. Optimized Content Marketing is the art of understanding what your customers are searching for and intentionally delivering optimized content based on keywords that are driving organic search traffic and conversions. Then, sharing that optimized content in a relevant and compelling way by socializing the content through your organization’s social networks. The objectives are simple: generate attention and traffic to your site, generate signals from social media channels, and create trusted backlinks.
According to a study by the Custom Content Council and ContentWise, online content marketing grew to nearly $16.6 billion last year. Considering that 85% of all people click on organic search engine results, you’re simply losing customers to your competition if you don’t establish a plan for your organization.
Perhaps you call it “Search Engine Positioning” or “Website Optimization”, but at the core of this strategic service is building an information-rich website that is constructed using a set of complex techniques that allow search engines like Google, Yahoo! and Bing to properly index your website for the keywords that are relevant to your business. The next step is to strategically turn your brand into a publisher of useful and engaging content for your potential customers.
Our Optimized Content Marketing and SEO service includes:
- Research of Keywords and Competitors
- Website Technical Audit
- Technical Optimization
- Editorial Calendar Development
- Copywriting and Content Generation
- Social Media Sharing
- Tracking and Improvement
Contact Envision Interactive today for a free explanation of our Optimized Content Marketing service.