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Three Reasons Why Your Company Should Invest Time in Google+ Feb, 14, 2012 Andrea Freeman

As you may know, Google+ launched its brand pages for organizations and businesses a little over a month ago. Like Facebook Business Pages, Google+ brand pages are used to promote activities, share information, and interact with fans/stakeholders. What was your first reaction to the initial launch? Were you excited or did you think it was just another social media channel?

You might already devote a lot of your time to managing a Facebook and Twitter page so you may think that adding another social media channel to your to-do list isn’t all that important. (more…)

2 Social Media Questions Marketers are Asking: How and Who? Dec, 20, 2009 Reagan Judd

Social Media went mainstream in 2009, and marketers across the globe are realizing that consumers are using Social Media to exert more influence over marketing and business decisions. A recent study by Unisfair found that 75% surveyed plan to spend more money on social media in 2010. Our own research with marketers in the Dallas area tells us that companies are facing two issues when it comes to social media: knowledge to create a strategic plan and manpower to put the plan into place.

If you are wondering how to organize a social media campaign, how social media should integrate with the rest of your marketing efforts, or where to find the time to manage the process…think about contacting us for a discussion. If Envision can help you devise or manage a social media campaign for your business, feel free to contact us.